When financial complexity in an ecommerce business slows you down, we help.
Trusted by 60+ ecommerce brands at $10M-$50M.
You don’t need to explain how ad spend, inventory, and cash cycles are all connected — we’re already modeling it. Our team isn’t guessing. We’re aligning cash flow, budgets, and strategic decisions to help you scale confidently — not reactively.
This isn’t just bookkeeping.
It’s financial leadership for fast-moving ecommerce brands.
Stop second-guessing every financial decision, and get the strategic finance partnership that helps you scale.
"What's the financial impact of the moves we're making?"
If you can't see it on a dashboard, you're not leading — you're reacting.
"Are our financials actually investor-ready?"
If you're still explaining numbers with disclaimers, the answer is no.
"Should I place that $400K inventory order?"
Guessing what cash flow will do is a gamble — not a plan.
"Do our financials even reflect how the business really works?"
Wrong margins mean wrong pricing, wrong spend, wrong priorities.
Strategic CFO guidance for every major decision
Feel confident knowing every move is modeled, aligned, and future-proofed.
Investor Ready Financials — built to scale with you
Clean, accurate reporting that stands up to any level of scrutiny — internal or external.
Inventory planning powered by cash flow modeling
Place big inventory orders with confidence — not crossed fingers.
Profitability by product, channel & cohort — finally made clear
See what's driving profit and what's dragging it down.
5.0
9 figure ecommerce company
Ecom CFO has been my CFO and accounting partner since June 2022. Since working with them, we have reached over $100M in revenue and they support our entire finance, accounting and financial operation from closing the books to financial reporting, to helping us make better decisions. Our close process now takes days, not weeks. Our financials pass annual audits. And we now have a $10M+ line of credit.
Ershad Ganjy
Mr Pen
5.0
Ecom CFO client for 3 years
Beyond just accurate financials, I needed a CFO who truly understands ecommerce and could provide meaningful insights, challenge my thinking, and hold me accountable for the financial performance of my business. Their financial reporting gives me clear visibility into the numbers, but what really sets them apart is their ability to have strategic, actionable conversations about where the business is headed.
Derek Dodds
Naked Armor
5.0
Fractional CFO for 8 figure, multi-entity entrepreneur
I was looking for a long-term fractional partner for our CFO and accounting needs, and we’ve been working with Ecom CFO for 2+ years. They provide an excellent service from timely financial statements to helping me think through complex strategic decisions - and these guys get their hands dirty when needed!
Igal Rubinshtein
Zappy Sales
5.0
Sam and his team have a unique knowledge of how e-Commerce functions…
Jason Bolt
CEO at REVANT OPTICS
5.0
Sam and his team offered themselves as sort of a in-house solutions that was still outsourced..
Dylan Kaplan
Co-Founder at Schoolyard Snacks
5.0
If you want to grow your business, to stand the test of time, then you need to work with Ecom CFO.
Jordan Walbridge
Gameway Founder
Strategic decision support, cash flow forecasting, financial modeling, board reporting
Investor ready financials, accrual based, accurate COGS, ecommerce specific chart of accounts
Vendor payments, workflows, visibility
Advising and improving the complicated integrations between the software you half integrated
No black boxes, no “just trust us”
Seamless collaboration with your existing team
A strategic financial diagnostic led by an ecommerce CFO. We'll assess your setup, flag the risks, and tell you honestly if we're the right fit.
